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Meaningful Measurables for Web-Sites |
| How organizations use their websites has shifted dramatically in the past few years. Vague terms such as ‘hits’ have been cast aside and replaced by more meaningful measurables aimed at bringing the right people to the right part of the site. | |
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Do You Know Your Customer? |
| Jacqui McNish, the visiting Fellow of e-Government and Information Management at London Southbank University, explains what Customer profiling is, why it is important and how to carry it out. | |
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Blogging from the Bunker - the Cheltenham flood update weblog |
| On Friday 20th July 2007 it rained in Cheltenham. It was expected, we'd all seen the forecasts and listened to the warnings, but this day was to be different. Our streets became rivers, our roads closed and our public buildings became refuges for the trapped. Everyone travelling home that night had a story to tell. Pete Riley, web development officer, Cheltenham Borough Council tells SPIN theirs… | |
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| Innovations
in web technology are allowing a migrant community in Lincolnshire
to support each other online. The project led by Lincolnshire County Council's web team is enabling two members of the local Polish community to maintain and publish a wealth of key information, in their own language, straight to the new website from anywhere. SPIN finds out more… |
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Usability Testing – Now and the Future |
| All councils and public sector organisations have a clear remit to make their information available and accessible to their citizens, and increasingly they are applying usability testing to gather empirical evidence of the effectiveness of their sites. | |
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Pioneering High-Tech Burglary Reduction Trial Launches in Watford |
| North Watford is to become the first area in the UK to trial an advanced high tech burglary reduction scheme. Using cutting edge technology including encrypted micro particles and a free asset management web site Hertfordshire constabulary hope to pave the way for others to follow… | |
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Tackling Climate Change at a Personal Level |
| As part of its campaign to change public attitudes to tackling climate change, the Department for Food and Rural Affairs (DEFRA) put out a call to commission projects aimed at raising awareness at regional and local level of the urgent need to tackle climate change. Following the call, 53 projects are launching across England, commissioned to form part of an innovative new approach to engagement and education, using a wide variety of methods. In amongst it all, SPIN discovers MyAbodo… | |
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News items in this edition (members only) |